Inland Empire Market Research

Services

Inland Empire Market Research is a national full-service market research firm providing comprehensive data collection, advanced data analysis, and comprehensive reporting. Our team transforms complex data into clear, actionable insights that help organizations evaluate products, understand consumer behavior, and make confident business decisions.

Data Analysis & Reporting

• Online Data Collection w/Qualtrics
• Full Data Processing & Analysis
• Statistical Analysis & Consumer Insights
• Pricing & Concept Testing Analysis
(Gabor-Granger, Van Westendorp, JAR)
• Executive Summary Reports
• Client-Ready Presentation Reports
• Strategic Insight & Recommendations

Retail & Consumer Behavior Studies

• Restaurant & Food Product Taste Tests
• Pre and Post-Product Taste Evaluations
• Menu & Ingredient Changes
• Grocery & Supermarket Shopper Research
• Retail Store Shopper Studies
• Convenience & Gasoline Store Research
• Automotive / Car Studies

Field Research & National Data Collection

• In-Store / On-Site Intercepts
• Trade Show & Event Research
• Retail Location Studies
• Product Concept Testing
• Brand Perception Studies
• Customer Experience Research

Participant Recruitment & Consumer Panels

• Targeted Participant Recruitment
• Consumer Panel Development & Management
• Specialized Audience Recruitment
• Demographic and Market Segment Studies

Specialized Research Studies

• CTZ’s
• Mock Jury & Legal Research
• Real Estate & Housing Studies
• Health Care & Medical Research
• Utility & Energy Consumer Studies
• Education Research
• Financial Institution Studies

Expert Project Management

• Strategic Project Planning
• Performance Monitoring & Reporting
• Budget & Schedule Management
• Resource Optimization
• Agile & Traditional Methodologies
• Quality Control & Deliverables Management

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Field Interviewers Are Located in all Counties Listed

Areas We Service

Inland Empire Market Research conducts full-service market research studies nationwide, including comprehensive data collection, advanced analysis, and professional reporting regardless of project location. While our research capabilities extend across the United States, we maintain a strong presence throughout Southern California and the western United States.

Our core service area includes the Inland Empire and surrounding markets such as Sacramento, Bakersfield, Palm Springs, San Diego, Orange County, Los Angeles County, San Bernardino County, and the Las Vegas area—providing access to diverse consumer populations and real-world market environments. Through our established nationwide recruiting partners and experienced field teams, we successfully execute research projects across the country and deliver reliable, actionable insights for our clients.

Who We Are

About Inland Empire Market Research

Inland Empire Market Research is a national full-service market research firm providing comprehensive data collection, analysis, and reporting for organizations seeking reliable consumer insights.

Originally founded in Southern California, IEMR built its reputation connecting brands with one of the most diverse consumer markets in the United States. Today we support research studies nationwide, delivering high-quality insights through experienced fieldwork, advanced analytics, and clear, actionable reporting.

Our services include participant recruitment, in-store intercepts, taste tests, focus groups, surveys, product evaluations, and specialized consumer studies, all supported by professional data analysis and reporting that helps clients make confident business decisions.

While our reach is national, our roots remain in Southern California, where we established a strong foundation in consumer research across key markets including San Diego, Los Angeles, the Inland Empire, and Las Vegas, extending north through Sacramento. Today, this regional strength supports our ability to successfully execute research studies across the United States, providing clients access to diverse consumer populations and real-world market environments.

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